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 Testing blog no. 1

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Blog Post #3

 As of right now, I have a few circulating ideas on what to base my research proposal on...(quick reminder that my Lit. Review was on the effects of social media communication on consumerism) 1. Something to do with the environment? When I was doing my literature review, there was a lot of missing information about green initiatives or how social media can impact 'buying green'...I really only found one or two articles, both of which were very generalized. I would love to focus in on a certain area - maybe saving the oceans or bees, to see what the implications of social media communication can do for environmental consumerism.  2. A specialized review or study of one particular social media platform - preferably Pinterest - and it's affects on consumerism. Pinterest is a unique social media platform because it's almost entirely based on pictures - it's a shopping site and social media meshed into one. A lot of the information I found while writing my literature rev...
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Blog #2

My topic I have chosen to research is effects in social media on purchase patterns, with an emphasis on peer communication (friends, following, social media influencers, etc.). Through my research in this area, I'm becoming increasingly fascinated with how consumerism works. The social media impact is equivalent to a wildfire - spreading its impact on online consumerism so fast and far with little ideas or resources to stop it. At this point in business, it's either hop on the train or get left behind in my opinion. Most research I have found pertains to indirectly reinforcing product (basically how many times a product is shown), but recent trends (over the last few years) have seen a direct effect of peer communication and the 'desire to fit in.' As an avid user of social media, my mind obviously goes to social media influencers first. I think it would be interesting to explore the psychology of 'fitting in' and why social media in general creates a platform t...
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Blog Post #1

One research topic I am particularly interested in is the use of jargon associated with a certain area of study in relation to communicating results or findings to others outside that specific field; in other words, how well can we communicate research that potentially affects multiple fields when each individual field has their own associated language? What are the current efforts in "evening out" or standardizing jargon across fields so that communication and understanding is faster and more efficient in our ever evolving world?  I've also considered the postmodern methodology of research. This focus is interesting to me because it fights for the minority, those that are not considered the status quo. I am a firm believer that perspective matters, so disproving or proving certain prejudices within the modern world can aid in adding perspective. I want to incorporate quantitative measuring with postmodern research, however, because a majority of postmodern work is focuse...
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